Sundance with AT&T and WarnerMedia
CLIENT: AT&T / WarnerMedia
LOCATION: Park City, UT
ROLE: Senior Producer
YEARS PRODUCED: 2017, 2018, 2019, 2020
Since 2017 and in an official sponsorship capacity with Sundance Film Festival, AT&T has been successful in creating one of the hottest spots on Main Street in Park City, UT. For four consecutive days, they hosted invite-only lunches, screenings, panel discussions and premiere parties.
By day, half of the space served as Variety’s official photo & video studio and the other a pop-up restaurant for one of L.A.’s trendiest restaurants. (2017 = Nobu, 2018 = Craig’s, 2019 + 2020 = Jon & Vinny’s.) By night, the space was converted for full takeovers hosting some of the festival’s hottest premiere parties with performances by the likes of Diplo, Craig Robinson and DJ Cassidy.